Gjensidige's strategy
The Company's strategy is built around our mission to "safeguard life, health and assets" - which we have done for more than 200 years. Our overall ambition is to be a leading insurance company in the Nordic region.
Gjensidige's DNA
Purpose: We are there when it matters Mission: We safeguard life, health and assets. Values: Responsibility, learning and trust.
We will achieve this through continued profitable growth in the Nordic region, which is our geographical home market. We have mapped important trends that affect our business, and analysed our strengths and opportunities.
Based on this, we have defined three strategic focus areas:
• Strong customer orientation throughout the value chain
• Be the best in insurance
• Being an attractive partner
Our strategic priorities
Gjensidige will continue to strengthen the close relationship with customers through strong customer orientation and direct dialogue.
We are continuously working to test, learn and develop new products, solutions and business models tailored to customers and their needs for security, simplicity and sustainable solutions.
To succeed in our ambition to be a leader in the Nordic region and create value in the long run, we believe that economies of scale and Nordic presence will become even more important in the years ahead. At the same time, we must maintain and further develop our unique position and relationship with our customers.
The ambition is made clear by the three strategic focus areas that describe what we want to achieve in the upcoming strategy period, and define Gjensidige's competitive advantage.
Group financial targets towards 2026
| Annual financial targets | 2026 | 2028 |
|---|---|---|
Combined ratio* *Defined as an alternative performance measure (APM). APMs are described at www.gjensidige.com/group/reporting | < 82 per cent | < 81 per cent |
Cost ratio* *Defined as an alternative performance measure (APM). APMs are described at www.gjensidige.com/group/reporting | ~ 13 per cent | ~ 12 per cent |
| Return on equity | > 24 per cent | > 28 per cent |
| Solvency ratio | 140-190 per cent | 140-190 per cent |
| Insurance service result | > NOK 7.5 bn (Group)> DKK 750 m (Denmark) | > NOK 10 bn |
Operational targets 2026
Our most important sustainable targets
- A safer society: - 80 % insurance revenue from sustainable products by 2026 - Empowered employees: >8 in engagement and perceived diversity score
- Sustainable claims handling: - 55 % reduction in CO2e from claims handling by 2030 - All suppliers signed Suppliers Code of Conduct
- Responsible investments: - Net 0 emission in investment portfolio by 2050 - All external managers signed UN PRI
Customer orientation
- Customer satisfaction, Group > 78
- Customer retention:
- Norway > 90%
- Outside Norway > 85 %
Efficient and sustainable operations
- Digital distribution index, Group> +5-10 % annually
- Distribution efficiency, Private + 25 %
- Digital claims reporting, Group > 85%
- Automated claims processing* , Norway > 70%
* Process after claims have been reported
Our Capital Markets Days
Presentations and webcasts from Gjensidige's Capital Markets Days.
Reports and presentations
Here you will find all our financial reports and presentations.
Capital strategy and dividend
Our capital strategy will underpin our attractive dividend policy and contribute to ensuring high and stable nominal dividends on a regular basis.